Prasaja, Disma and Fatmasari, Fajria and Fatmawati, Inayatullah (2022) WHAT CAN CAUSE CUSTOMERS SHOP ONLINE FOR IMPORTED GOODS POST-ENACTMENT REGULATION OF FINANCE MINISTER CONCERNING CUSTOMS, EXCISE AND TAX PROVISIONS ON IMPORTED SHIPMENTS? Dinasti International Journal of Digital Business Management, 3 (3). pp. 365-373. ISSN 2715-4204

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Abstract

This study aimed to analyze the determinants of online shopping decisions for goods
from abroad after the enactment of Regulation of Finace Minister number 199 year of 2019
regarding customs, excise and tax provisions on imported shipments. Foreign goods purchased
for more than USD 3 will be taxed so that the existence of this provision will result in the price
of goods becoming more expensive. This research will identify factors that can shape shopping
decisions by Indonesian consumers. The population in this study is market place consumers who
have made transactions of imported goods or purchases through the marketplace. The number of
samples used as many as 30 respondents based on the number of indicators with an error rate of
5%. The survey was conducted using an online questionnaire and processed using a data
processing application. Based on the results of data analysis, this study resulted in 5 new factors,
namely Product Quality, Physical Factors, Shopping Value, Service Quality, Platform, and
Subjective Norms. The most dominant factor among these factors is product quality.

Item Type: Article
Subjects: Perilaku Konsumen
Divisions: Publikasi Ilmiah > Jurnal Internasional
Depositing User: fajria fatmasari
Date Deposited: 29 Apr 2023 11:47
Last Modified: 29 Apr 2023 11:47
URI: https://repository.poltekapp.ac.id/id/eprint/3397

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